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About Me - Who is George Cooke?

And, why I'm a good choice to be your REALTOR®

Coldwell Banker

I am proud to be affiliated with Coldwell Banker Residential as a top producer in the Rancho Bernardo office.

As a 40 year resident with a long record of community involvement and leadership, I hope you'll consider me as your San Diego and local community expert.

I work with home buyers and home sellers.

Whether you are looking for your first home, a neighborhood to raise your family, a golf course home, or a quiet retirement area, I can help you find the best home in a great neighborhood.

>>> Click here to see my short video message <<<

(recorded in July, 2011)

"Get the big picture" is more than my marketing slogan. I use my extensive collection of aerial photographs in my calendars, property flyers, marketing, advertising, websites, community organizations, and open houses.

According to NAR statistics, 90% of today's home buyers are looking on the Internet before they ever talk with a real estate agent. If you're planning to sell your home, please call me first, and ask for my marketing proposal. I'll be happy to show how a photo marketing plan will reach those Internet buyers. You'll also want to see my approach to marketing and advertising and the professional materials that I'll use to sell your home.

With a successful career in business, marketing, and computer technology, I have the experience and the resources to market your home and to help you acheive the best result. Each of my listings has its unique photo marketing plan and benefits from personal attention, aggresive advertising, professional photography, its own website, and top of the line color brochures.

I live and work in Rancho Bernardo and have a unique appreciation for its people, way of life, and community centers. I knows what makes Rancho Bernardo tick.

Although my focus is on Rancho Bernardo, Poway, and the I-15 corridor, I also help clients throughout metro and San Diego County. I have sold homes from Bonsall to downtown San Diego and everywhere in between.


Realtor® of the Week article

(Pomerado Newspaper Group - September 10, 2009)

George Cooke, a top producing Realtor with Coldwell Banker in Rancho Bernardo, provides outstanding service to his clients with a winning combination of community expertise and business marketing skills.

“According to recent surveys, 87% of home buyers look for homes online before they ever talk with a real estate agent”, said Cooke, “so it’s important to have a marketing plan that makes your home stand out on the Internet”.

Good marketing makes a big difference, and strategic pricing is one of the most important factors. Identifying comparable sales for a home (the “comps”) is one way to measure the market. But Cooke’s analysis goes well beyond that. By understanding what is happening in a local micro market, (for example the 55+ homes in Rancho Bernardo, newly developed homes in the area, or the I-15 condo market), George helps his clients predict what the most effective sales price will be for their home.

“My goal is to redefine full-service”, Cooke said. “I listen carefully to my clients’ needs, and then I set out to exceed their expectations”. “For each new listing, I work with my sellers to create a Photo Marketing Plan, and then I build a custom webpage with all the important information and benefits for that property. Every listing gets professional photography and a virtual tour for the Internet. Another thing I provide is professional staging consultants, who recommend the best way to prepare each house for showings.”

A 30 year area resident, Cooke has a long record of community involvement. He stays involved with a wide variety of community organizations, and donates web hosting services for several of their Web sites. The Rancho Bernardo Planning Board, Community Council, Community Park, Dog Park, Neighborhood Watch, Historical Society, and Hall of Fame all have websites that are maintained by Cooke.

When the I-15 Managed Lanes project was being planned, Cooke worked with government and transportation officials to identify the best site for new the Rancho Bernardo Transit Station. If you drive by the RB Transit Station today on West Bernardo Drive, you’ll see the street that is named “George Cooke Express Drive”. As a long-time chair of the RB Traffic and Transportation Committee, Cooke was involved in many projects including the RB Transit Station, Camino Del Norte pedestrian bridge and road improvements, sound walls, and traffic safety in residential communities and near schools. In 2003, he was inducted into the Rancho Bernardo Hall of Fame, an organization which honors outstanding community volunteers. He also serves on the Board of Directors for the Rancho Bernardo Historical Society.

Cooke has an extensive collection of aerial photographs which he shares in the community and uses to help market his listings. He has donated his aerial photographs to the community centers and various organizations in and around Rancho Bernardo. Each year he distributes approximately 30,000 copies of his “Get the Big Picture” calendar, featuring aerial photographs of Rancho Bernardo and the surrounding areas. Many of these photos can be seen on his website, GeorgeCooke.com, along with community information, homes for sale, and hot topics in real estate.

Cooke holds several important real estate designations. He is a certified e-PRO (Internet Marketing Specialist), SRES (Seniors Real Estate Specialist), QSC (Quality Service Certified), and CNS (Certified Negotiations Specialist). In March of this year he named on the list of San Diego’s 2009 FIVE STAR Real Estate Agents, as reported in San Diego Magazine.

Cooke can be contacted at 858-674-1222 or by email at George@GeorgeCooke.com.

Click here for an expanded view

Click here for an expanded view

Click here for an expanded view


Professional Designations

My Professional Designations include the following:


Internet Marketing Specialist

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Seniors Real Estate Specialist

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QSC - Quality Service Certified®

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Top 10 Reasons to Work With a QSC Quality Service Certified® Real Estate Professional


Certified Negotiations Specialist




Not all real estate agents are REALTORS®. Realtors® are committeed to a code of ethics. I am an active member of NAR, CAR and SDAR.

The National Association of Realtors (NAR)
REALTOR.com is the world's largest real estate database of homes for sale and the official site of the NAR.

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The California Association of Realtors (CAR)

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The San Diego Association of Realtors (SDAR)

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I am also active in community business associations and organizations.

San Diego North Chamber of Commerce

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Rancho Bernardo Business Association

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Poway Chamber of Commerce

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Rancho Bernardo Historical Society

Member of the Board of Directors

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Rancho Bernardo Hall of Fame

2003 Inductee and Past President

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The Joslyn Center of Rancho Bernardo

Business Associate Member

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Local Community Involvement

--Original High Country West homeowner and two-term HOA President
--Served on both the RB Planning Board and the RB Community Council
--Former long-time Chair of the Rancho Bernardo Traffic and Transportation Committee
--Bicyclist and golf enthusiast in the Rancho Bernardo area

As a champion for school traffic safety and transportation issues, I led successful community efforts for:

--Relocation of the I-15 Rancho Bernardo Rapid Transit Center
--Community input for the "Turtleback Bridge" over Camino Del Norte
--Road improvements and sound walls
--Traffic safety for neighborhoods and schools

Thank you for visiting the George Cooke website - please consider this as your online source for local real estate information, and return often for the latest property listing updates.
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